The India Pet Grooming Market reached a size of USD 414.40 Million in 2024 and is projected to grow to USD 754.27 Million by 2033. The market is expected to expand at a CAGR of 6.37% during the forecast period of 2025 to 2033. Increasing online sales channels, subscription grooming kits, and premium product spending by pet owners contribute to the market growth. The report presents a thorough review featuring the India Pet Grooming Market Forecast, share, trends, and research of the industry.
STUDY ASSUMPTION YEARS
Base Year: 2024
Historical Year/Period: 2019-2024
Forecast Year/Period: 2025-2033
INDIA PET GROOMING MARKET KEY TAKEAWAYS
Current Market Size: USD 414.40 Million (2024)
CAGR: 6.37%
Forecast Period: 2025-2033
Expansion of e-commerce channels offering exclusive discounts and subscription grooming kits is driving growth.
Pet parents increasingly treat pets as family, boosting premium product demand.
Rising disposable incomes enable spending on luxury and dermatologically tested grooming products.
Rapid urbanization increases demand for professional grooming services.
Social media and influencers promote grooming solutions, enhancing brand visibility.
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MARKET TRENDS
The Indian pet grooming market is significantly influenced by the expansion of e-commerce channels. Online platforms provide easy access to varied grooming products, and convenience such as doorstep delivery encourages higher spending on premium items like shampoos, conditioners, and brushes. E-commerce marketplaces utilize exclusive discounts, subscription-based grooming kits, and bundled packages, attracting pet owners. The increasing penetration of mobile internet and digital payments is bolstering e-commerce transactions. With India's e-commerce market projected to grow from US$ 123 billion in 2024 to US$ 292.3 billion by 2028 at a CAGR of 18.7%, pet care brands are expanding their digital presence and collaborations with e-commerce giants to increase product accessibility nationwide.
Pet humanization continues to drive significant market transformation. Pet parents treating their pets as family prioritize hygiene and wellness, fueling higher spending on premium shampoos, conditioners, and grooming accessories. Customized solutions such as breed-specific products and organic formulations cater to enhanced pet care needs. Demand is growing for pet spas, salons, and mobile grooming services due to increased preference for professional pet care. Global brands entering the India market reflect changing customer preferences towards luxury and wellness segments.
Social media and influencer marketing are also pivotal in promoting specialized grooming products. They amplify brand visibility among pet parents and encourage impulse purchasing through personalized online recommendations based on browsing behavior. Subscription services foster brand loyalty by ensuring steady supply of grooming essentials. These digital marketing strategies combined with increased internet penetration are accelerating market growth across urban and semi-urban regions.
MARKET GROWTH FACTORS
India’s pet grooming market growth is driven by rising disposable incomes allowing pet parents to invest in luxury grooming products and services. The demand for dermatologically tested and chemical-free grooming products is increasing, ensuring pet safety and comfort. Veterinary recommendations for regular grooming reinforce the importance of high-quality products, while pet-friendly cafes, resorts, and events motivate pet owners to maintain pets’ clean and well-groomed appearance. This consumer shift towards premium and wellness-oriented grooming is fostering market expansion.
Increasing urbanization contributes to the rising demand for professional grooming services such as pet spas, salons, and mobile groomers. As more households adopt pets and lifestyle patterns evolve, emphasis on pet hygiene and aesthetic care increases. The presence of direct-to-consumer (D2C) brands offering organic and chemical-free grooming solutions is another factor enhancing market growth by catering to health-conscious pet owners.
The ongoing surge in e-commerce penetration and digital payments is facilitating the growth of online sales channels for pet grooming products. Collaborations between prominent e-commerce giants and pet grooming brands enhance product accessibility nationwide, supported by improved logistics. Subscription-based grooming kits and bundled packages ensure convenience and consistent consumption, positively impacting repetitive purchases and sustained market growth.
MARKET SEGMENTATION
Product Type Insights:
Shampoo and Conditioner: Comprising premium shampoos and conditioners, this segment includes products designed for diverse pet breeds and types, targeting enhanced hygiene and coat care.
Shear and Trimming Tools: This category covers grooming tools such as shears and trimmers used by professionals and pet owners for maintaining pet aesthetics.
Comb and Brush: This segment includes various combs and brushes essential for pet grooming routines to maintain cleanliness and comfort.
Others: Encompasses all other grooming-related products not classified above, such as wipes, sprays, and specialized grooming accessories.
Pet Type Insights:
Dog: Grooming products and services specifically for dogs, including breed-specific care products.
Cat: Products tailored for cats, addressing their unique grooming requirements.
Horse: Grooming tools and products for horses, focusing on their size and care needs.
Fish: Specialized grooming and maintenance products suited to ornamental fish.
Birds: Grooming essentials for various bird species keeping their feathers and hygiene in check.
Others: Includes grooming products for other pet types not categorized above.
Distribution Channel Insights:
Supermarkets and Hypermarkets: Physical retail outlets providing a range of pet grooming products.
Retail Stores: Dedicated pet stores and multi-brand outlets selling grooming essentials.
Online Stores: E-commerce platforms offering grooming products with home delivery and subscription options.
Others: Other distribution channels including veterinary clinics, salons, and direct sales.
REGIONAL INSIGHTS
The report segments the market into North India, South India, East India, and West India. However, specific dominant regional market data such as market share or CAGR is not provided in the source. Hence, regional dominance or exact statistics cannot be confirmed from the report.
RECENT DEVELOPMENTS & NEWS
In February 2025, Supertails launched India’s first fear-free certified veterinary clinic in Bengaluru, integrating pet grooming with healthcare. The facility provides grooming spaces, consultations, diagnostics, and stress-free care, with plans to open three more clinics in Bengaluru and expand nationwide.
In August 2023, Kanine, a global premium pet brand, expanded its presence in India by launching grooming products, apparel, and accessories through Myntra and Kanine India. The company aims to grow via online sales and exclusive stores in metro cities, tapping into the increasing demand for luxury pet care solutions.
KEY PLAYERS
Supertails
Kanine
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